Windows Live is dead
[Jason Lefkowitz:](http://jasonlefkowitz.net/2012/05/windows-live-is-dead / “Just Well Mixed: Windows Live is dead”) Here we are, seven years later, and all that time Microsoft has been going through the process I predicted they would — trying to figure out what the “Live” brand should actually mean to their customers. Various products bearing the “Live” moniker have come and gone, but the definition of what “Live” itself is never really came into focus.
So it’s not really a big surprise to hear now that Microsoft has given up on it:
With the new version of Windows, many of the Windows Live products and services that had been packaged separately will be installed as a part of the operating system. “There is no ‘separate brand’ to think about or a separate service to install,” Mr. Jones wrote.
Most important, Windows 8 customers will be free to substitute non-Microsoft products and services in place of the re-branded Windows Live successors. “You’re welcome to mix and match them with the software and services you choose,” he says.
“Windows Live” is disappearing.